Found Studio – Mondegreen Experimental Animation
As any good studio knows it’s really essential to put out some of your own self initiated projects so you can have a play with new technologies before doing something for your clients. Found Studio have just released ‘Mondegreen’ – featuring a series of sculptures each representing a different word that sounds like ‘Found’.
I spoke to Ian Walker, who produced the job, to find out more “Yes – we noticed that our name – Found was – was often mistaken for other words so we started riffing visually on this – e.g. the tied up legs are ‘bound’. See if you can see some other words like wound, ground, hound and drowned…
We made it in collaboration with Argentinian motion designer Esteban Diácono and was built in Cinema 4D using real-time renderer Octane. We wanted to push ourselves and do some more experimenting with this photo real rendering. It takes more time – but it’s definitely worth it.
The detail is amazing in this piece and the sense of mystery stays intact over many plays. It will be interesting to see how they apply these techniques for a client project. Ian also told me that they had 38,000 views on Vimeo within the first week and were also awarded staff pick within the first 24 hours – not bad! I’m thinking this would be a useful way to draw up a league table of projects to see how much exposure they get – does anyone else do this…?
They’ve also got some exciting VR projects coming up – so looking forward to having a look at them as well….