Bar Refaeli – Under Me campaign
Client: Bar Refaeli/Under Me
Director: Eyal Nevo
Supermodel Bar Refaeli launches her signature brand of bodywear… by playing tennis wearing not much else.
The brief was to make a provocative soundtrack to help the internet clip go viral.
The result: a million hits in the first week. Clearly the clip’s success is all down to the audio… or at least that’s what we’re telling ourselves.
You are welcome to a look at the collection here under.me