The Listerine Smile Detector App
The world of mobile apps is growing at a fascinating pace and music and sound design are evolving with it. We’ve recently collaborated with the advertising agency J Walter Thompson on Listerine’s new app that causes a phone to vibrate when it detects a smile up to 5 metres away. JWT designed and built Listerine Smile Detector, which uses facial-recognition technology to help the blind and partially sighted know when someone is smiling at them.
We were asked to create a bespoke sound for this mobile app that conveyed the power of a smile and also that could repeat every time someone smiles. We are very proud to be part of this project, and hope to be involved in more like these in the future.
If want to know how to use the app, check out our own video that explains you all about it.
The Listerine Smile Detector App was very well received by the public. Check out this article by The Mirror: http://www.mirror.co.uk/news/uk-news/i-imagine-its-pretty-emotional-6361529