Future Deluxe – Nvidia Titan X & Cymatics Experiments
[vimeo http://vimeo.com/121898093 w=573&h=322]
It’s no secret that Future Deluxe have been collaborating with high end graphics card maestros Nvidia for a while now. As a cherry on the cake they have had the chance to produce a product launch film for what is (for the moment, anyway) the “Fastest graphics card on the planet” the Titan X – coming in two versions – the cheapest of which will cost you a cool £1000…
I spoke to Creative director Andrew Jones about this project “the first thing to note”, he told me, “is that it was produced in 6K resolution (which was used for a live screening). Obviously this increased our render times enormously – and was something we had to factor in when making our delivery schedule!. Nvidia liked the idea of the ultimate power when describing their latest & fastest GPU. So we started by looking at Superhero films & posters as inspiration.”
Having heard that, you can see a sort of X-Men feel to the sleek visuals – the tracking shots along the body of the unit were also reminiscent of those establishing shots you see in sci-fi films tracking along the body of a spacecraft.
I’m told Future Deluxe will be getting a few of the Titan X soon and will put them in the older Mac Pros so they can create some desktop super computers (they don’t fit in the newer “dustbin” shape Mac’s apparently – too big!) We’ll do a follow up article when they have them to have a look at their performance…
The other project I’m really excited about at Future Deluxe at the moment is the experiments they have been doing with Cymatics. For those that don’t know – its a natural phenomenon – looking at the shapes created in liquids or particles by their vibration at different frequencies. At it’s simplest this involves putting a piece of glass on a speaker, pouring a liquid or iron filings on top and then hooking up the speaker to an oscillator so it can vibrate at one frequency at a time.
All of the images you see here are shot in camera, no CG, working with various liquids and long shutterspeeds. I think the results are mesmerising. Apparently they have a big audio brand interested in this project, so it may see the light of day as a commercial release very soon. I stronly recommend that you check out the Future Deluxe cymatics page on their site. Has anyone else out there dabbled with cymatics…?
Nvidia Titan X credits: Design, Directed & Produced – Futuredeluxe, Creative Direction – Markos Kay, Sound Design – Echolab
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